EXPERTISE YOU CAN TRUST.
INSIGHTS YOU CAN ACT ON.
We Are Greater Than Data — helping live entertainment leaders make confident commercial decisions.
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Ticketing is one of the most consequential aspects of any production — shaping both financial outcomes and audience experience. RH Insights is a consultancy built on 25+ years of industry leadership, working with producers, promoters, venues, and rights-holders.
We turn complexity into confidence by blending experience, proven strategies, and the unique power of RHISE, our AI-driven insight engine.
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OUR SERVICES
SALES, PRICING & DISTRIBUTION STRATEGY
REVENUE MANAGEMENT
TICKET SALES ANALYSIS & INSIGHT POWERED BY RHISE
DATA ANALYSIS & MARKETPLACE EVALUATION
TICKETING POLICY DEVELOPMENT
MANAGEMENT CONSULTANCY
POWERED BY RHISE
At the heart of RH Insights is RHISE (RH Insights Solution Engine), our proprietary AI-driven tool designed specifically for live entertainment ticketing.
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RHISE reveals:
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Where pricing flexibility exists to unlock incremental revenue.
Which sales channels are under- or over-performing.
How sales velocity and demand patterns evolve over time.
When intervention is required to protect momentum or audience mix.
WHY RH INSIGHTS?
What sets RH Insights apart is the unique combination of experience, perspective, and tools we bring to every engagement.
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Proven Track Record:
Delivered commercial success on some of the biggest cultural events of recent decades — from Billy Elliot, Matilda, War Horse, and Walking with Dinosaurs to record-breaking arena shows and most recently ABBA Voyage.
Breadth of Experience:
More than 25 years across theatre, music, arena shows, and sport.
Multiple Perspectives
First-hand knowledge of producer/promoter priorities, venue operations, and agency dynamics.
Industry Leadership:
Twelve years as Director of STAR (the Society of Ticket Agents & Retailers), shaping standards and promoting safe, fair ticketing.
Trusted Advisor:
Recognised internationally as a leading voice in live entertainment ticketing, regularly invited to speak and write on industry developments.
ABOUT RICHARD HOWLE
Richard Howle is a recognised figure in the UK live entertainment and ticketing industry, known for his deep understanding of commercial strategy, data interpretation, and audience behaviour.
Over a 25+ year career, he has held senior roles at ABBA Voyage, the NEC Group, Really Useful Theatres (now LW Theatres), and AKA Promotions, shaping major venue strategies and campaigns across theatre, music, and sport.
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"GREAT STRATEGY BEGINS WITH SEEING THE STORY BEHIND THE NUMBERS"
Richard Howle, Founder, RH Insights
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Across his career, Richard has worked with leading names in live entertainment, theatre, and sport, including:​
CLIENTS
Producers & Promoters:
Live Nation, SJM, Cameron Mackintosh Ltd, Sonia Friedman Ltd, Working Title Films, Global Creatures, Playful Productions, Stage Entertainment.
Theatres & Arts Organisations:
Royal Shakespeare Company, National Theatre, Royal Opera House, Melbourne Arts Centre.
Sports & Attractions:
British Athletics, Lawn Tennis Association, RHS, Edgbaston Cricket Ground.
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OUR COMMITMENT
Ticketing should never be treated as an afterthought. It is a strategic lever that shapes both revenue and reputation.
With RH Insights, clients benefit from decades of practical experience, a track record of proven results, and the unique power of RHISE.
The result: more tickets sold, stronger audience relationships, and maximised long-term value.
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Let’s talk about how RH Insights can help you unlock the full potential of your ticketing.
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